Thesis Project
Research • Design(3D)
This project is part of my larger thesis project titled 'Beyond The Visuals: Re-imagining Digital Accessibility for Blind and Low-Vision Communities' within the Products of Design Master program at the School of Visual Arts. It focuses on addressing real-life challenges faced by screen reader users in busy restaurant environments.
Subject:
Accessibility
Role:
Research & Design(3D)
Team:
Solo project
Imagine yourself sitting in a restaurant without the ability to see. How would you begin the process of ordering with your smartphone? A VocalEyes survey revealed that 60% of customers with visual impairments face challenges when using QR codes independently, mainly due to the difficulty of locating them.
Based on focus group interviews, I discovered that a simple solution to the issue of QR code accessibility is to establish a consistent standard for their placement, such as using dedicated objects that are easier to spot and point at during the scanning process.
Combination of a mood light and QR code sign to fit on already crowded restaurant tables
Easy QR scanning in all lighting conditions, including dimly lit environments.
A simple and minimal structure to reduce costs for bundled purchases
The Beacon's unique design features a two-way lighting system that creates a beautiful reflection on the table. while the top light functions as a backlight for the QR code.
Through prototyping, I was able to validate one of the key hypotheses that a backlit QR code is much easier to scan without using the flash on the phone.
I minimized the number of parts needed, including diffusers, a main body, and chargeable lighting parts, to keep the cost per unit down. Since bulk purchasing by restaurant owners is critical to its core concept, to create consistent standards for the QR code location.
The design focuses on both visual and tactile aspects. I ensured that the Beacon was easy on the eyes, but also on the hands. The concave surface on top invites touch. There is a braille indicator on the surface to help BLV users locate the exact scanning point.
During user testing sessions with the prototype, I identified another crucial pain point that revolves around the interaction between customers and servers. This pain point specifically involves the heavy reliance on eye contact, which I took into account when refining the design.
To address this, I incorporated a subtle signaling feature into my design. By flipping over the light, customers can signal servers when they need assistance — so simply flip it over to signal.